空间设计丨工厂专用的物流托盘讲述了这家眼镜店的故事

2020-09-21 00:00:00


JINS是一家大型眼镜连锁店,在世界各地拥有500多家商店。他们的正规店面通常使用木制柜台和展台。这个项目的挑战是设计师需要使用现有的家具和木材来创造独特的空间体验,同时与正规商店保持联系。


Jins is a major eyewear chain with more than 500 stores around the world. Their regular storefronts often use wooden counters and booths. The challenge of the project was that the designer needed to use existing furniture and wood to create a unique spatial experience, while maintaining a connection with the formal store.



设计师将物流中经常使用的木质托盘视为空间的重要元素,并利用它形成各种类型和不同形状的展台。为有序、量产的工业品——玻璃杯服务,设计师用一个同样象征工业、形状规则的木质物流托盘为空间增添了秩序感。工业化的氛围让不同年龄段的客户在这里获得了久违的熟悉感;故事感的创造是物流托盘的另一种美。它强烈的未完成感,让你在某个瞬间感到恍惚,仿佛置身于一个眼镜制造厂,你在努力补选一副“现烤”眼镜的戏码。


The designer regarded the wooden pallet, which is often used in logistics, as an important element of the space, and made use of it to form various types and different shapes of booths. Serving glass, an orderly, mass-produced industrial product, the designer added order to the space with a wooden logistics tray that also symbolizes industry and has a regular shape. The industrial atmosphere gives customers of different ages a long-lost sense of familiarity; The creation of a sense of story is another kind of beauty of logistics tray. It's so unfinished that for a moment you feel like you're in a glasses-making factory trying to choose a "freshly baked" pair of glasses.



根据实际工厂的托盘配置原则,在将木托盘交替堆放的同时,托盘表面还涂有光泽高的聚氨酯涂层。此外,设计者还拆下了底板。这种大型树木的结构除了看起来像橱柜,还减少了重量和地板的摩擦力,使其易于移动。


According to the actual factory's pallet configuration principle, when the wooden pallets are stacked alternately, the surface of the pallets is also coated with polyurethane coating with high gloss. The designer also removed the bottom plate. In addition to looking like cabinets, this large tree structure reduces weight and friction on the floor, making it easy to move.



设计师认为,物流托盘这种可批量生产的标准化产品已经广泛应用于各种各样的环境,除工厂外,眼镜产品的零售也能充分使用。不仅如此,还可以向产品说明故事情节,感情用事地吸引顾客,与客人产生有趣的感情。


The designers believe that the logistics pallet, a standard product that can be mass-produced, is already widely used in a wide variety of environments, not only in the factory, but also in the retail of eyewear products. Not only that, but also can explain the story to the product, emotionally attract customers, and the guests have interesting feelings.





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